Monday 17 September 2012

Diffusion? What diffusion...









  Now I am not a personal fan of the way Mrs Beckham dresses herself of a morning, it is far too well put together, harshly groomed and perfectly executed for me... And the whole heels noon and night thing is a wee bit boring, especially her choice of hooker shoe. However, I am a huge fan of her work. The mainline collection that takes her name is a lesson in marvellous, teaching even the most unstylish how to dress... Or at least give you a solid idea. 

  My main point is that her second collection Victoria, Victoria Beckham is classically known as with any other second, cheaper line a "diffusion collection." I don't think this goes anywhere near to doing it justice, "sister line" is more fitting... Or even "second brand" because there is nothing diffusion about the collection. If her mainline is the grown up, honed more well put together of the two, Victoria, Victoria Beckham is the cooler, unrefined generally awesome little sister. She is the one you would ask for styling advice, the one who knows all about the most up and coming designers and brands, the one that can rattle off names and brands you have never even heard of. She is the one at all the coolest parties and shows at fashion week, the one at all the best FROWs, she has the newest handbags and  the most coveted hair. She is the one you wish came to your party... 

  She may have blasted LL Cool J over the speakers, and mentioned that people always asked if her collections are inspired by living in LA, but one thing is for sure... This collection is the furthest thing from the LA look you could imagine. The always loose, deconstructed shapes and girlish hemlines of this collection never fail to disappoint... However she added a few demure  knee length pieces to the proceeding, which may have been austere in silhouette but they more than made up for it with cool prints, and edgy details. I like that the pieces are mostly short, and that the prints are bold and overblown, it adds a sweet taste to the proceedings. My favourite thing about this line is there doesn't often appear to be a concept or theme, and this is reflected in the palette and use of fabrics, it is just all about good, honest, beautifully made clothes. That you would kill for.

Whatever you opt to label this brand, a diffusion it ain't... 

images courtesy of style.com

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